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Lights, Camera, Action: Marketing with Online Video
Whether you sell to consumers or businesses, there’s good reason to incorporate online video into your business’s marketing efforts.
How to Write a Business Blog Post (When You’re Not a Writer)
A blog will raise your credibility with clients and boost your visibility on Google, pushing your site’s ranking up. Here are five styles of blog posts.
Four Essential Elements to Infuse in Your Personal Branding Efforts
Learn 4 Personal Branding Must-Haves for making sure your personal brand serves as an essential asset to your business.
Maximize the Impact of Your Content Marketing
Content marketing is the most effective way for small business owners to demonstrate their expertise, deliver valuable information to current and potential customers and reinforce a company’s position as a go-to resource in their field.
3 Reasons You May Not Show Up in Local Searches Online
As a successful local business owner, your bread and butter is your ability to get found and get chosen in your local community.
15 Ways You May Be Missing Opportunities to Build Your Brand
Learn 15 fun and unique ways you can help build credibility, recognition and a connection with your desired customers. Read more
Small Retailers: Smart Ways to Stay Competitive
This month’s infographic, “Small Retailers Can Compete and Win,” focuses on how small retail businesses stay competitive against the big brand stores.
Why Is Your Company’s Online Reputation So Important?
Not only do great reviews help give consumers trust in your business, but reviews can also help you rank higher on the search engines. Here are some common questions and answers about online reviews.
Extending Your Brand to Mobile
Want to extend your business brand to mobile? Learn six strategies to consider for your mobile marketing strategy. Read more
6 Often Overlooked Small Business Website Basics
A website has become a must-have for any small business. Make sure you have covered the basics of web design and development with this list.
The Power of Referrals
What tactics do most small business owners use to get referrals? Save time and money by learning which ones actually work best.
7 Ways to Make Your News Releases Stand Out
Here are seven helpful suggestions for News Releases from PR Web, an online news release distribution service favored by many small businesses. Read more