We're Here for the Life of Your Business
The coronavirus has hit small businesses hard, but SCORE mentors can help you during this difficult time. Connect with a SCORE Cape Fear Mentor to receive free business advice in Eastern North Carolina. Our Mission is to provide resources and expertise to maximize the success of existing and emerging small businesses.
Connect with SCORE Cape Fear
The 5 Step Marketing Strategy During a Pandemic
Marketing is a process. It’s circular, cyclical, top-down, bottom-up, and hierarchical. It’s a matrix, it’s a pyramid…it’s a PROCESS! As with most processes, if one of the steps fails, the entire outcome falls short. So it is with marketing.
Sure you can jump into the middle of the funnel and sell, sell, sell your product (who do you know who does this?) or you can follow five straightforward steps to make certain your marketing efforts are executing at the highest return on investment (ROI).
To do this, Certified SCORE Mentor and Marketing Chair Cheri Bales will show you how to tackle each of these steps with your own small businesses and give you some tools to look at marketing in a whole new, manageable way in today’s pandemic times.
Step 1: Define marketing goal
Step 2: Determine target audience
Step 3: Plan approach
Step 4: Craft message
Step 5: Evaluate results
Check out this recorded webinar today, link below!
2021's Hottest Businesses, Markets & Trends
We all know 2020 was not a typical year for small businesses, and the factors that impacted us this year will continue to affect us in 2021.
But, while we’re still facing a lot of unknowns, there are some things we do know. And we’ll discuss them in this webinar.
Join this timely session, presented by small business expert and best-selling author Rieva Lesonsky, where you’ll learn about the breakthrough small business ideas and industries that are breaking through and reaching consumers. You’ll find out about America’s changing demographics, attitudes, and consumer behaviors, and how your small business can best adapt and address them.
Whether you’re a startup entrepreneur or have owned your business for years, you’ll want to learn how you can adjust to and take advantage of today’s changing marketplace.
Be sure to join us on Thursday, January 7, 2021, at 1:00 PM EST!
SEO Simplified in 30 Minutes
Search engine optimization (SEO) has been made to appear way more complicated than it is. Mike Corso, of Roovio Digital Marketing, maintains that 80% of good SEO habits come down to just four words, "They ask, You Answer", and in this eye-opening presentation will explain what this means to your business and how to apply it.
Join Mike as he unpacks the essence of SEO in just 30 minutes that will enable you to take immediate action and see results.
- The important steps that you can take to evolve your website optimization and achieve greater online visibility
- How successfully ranked websites leverage the strong backbone of their existing site and are adding a lot more value (content!) on top
- Mike’s favorite tools for keyword and content research, social media, and more
Mark your calendars and join us on January 14, 2021, at 2:00 PM EST!
Get Free Business Mentoring Today!
Due to the coronavirus outbreak, SCORE mentors will meet with clients remotely. Mentors are available to participate in remote mentoring sessions via phone, email, and video. If you already have a mentor, ask them if you can use a remote mentoring method for your sessions. If you don’t already have a SCORE mentor, you can request a remote business mentor today.
You can browse mentor profiles to find your ideal expert or fill out the mentoring request form and we will pair you with the right mentor to help your small business thrive.
Who We Are
SCORE Cape Fear Region is a team of over 30 mentors who are dedicated to providing knowledge and insights to businesses of all sizes throughout the Southeastern North Carolina region. Our diverse group of mentors have backgrounds that represent nearly every industry. We are ready to assist you in growing or starting your business.Find Your Mentor Today!
Attend Workshops Taught by Local Experts!
SCORE Cape Fear Region mentors and representatives from the local business community conduct a variety of regularly scheduled educational workshops that provide valuable information and techniques necessary for establishing and managing a successful business.
Due to COVID-19, our workshops will be held online until further notice. Click below to view live online workshops, recorded webinars and courses on demand on a variety of small business topics.
Share Your Expertise
SCORE is proud to have the nation’s largest network of volunteer, expert business mentors. They help thousands of entrepreneurs start and grow their small businesses every year. Our volunteers give back to their communities and pass on their knowledge to the next generation of entrepreneurs.
Do you want to help someone achieve their dream?